EmailBrain is a fully integrated email marketing service that offers advanced technological tools wrapped up in an easy to use platform. With its impressive range of social media focused features and its expanded pricing plans offer, EmailBrain definitely gains users’ attention and keeps it providing a competent digital marketing tool to manage and optimize their email-based communications.
EmailBrain sign up process is very easy: if you want to try the 30 days free version, all you have to do is insert your email address on the main homepage field. If you are an intending user, instead you have to fill a classic form that redirect you to select a pricing plan.
With EmailBrain you can choose to combine email marketing, social media marketing (to increase the sharing of your business brand on popular channels like Twitter and Facebook) and mobile/SMS marketing (to join text messages with your email and guarantee that your mobile campaign is well tracked) to arrange and plan a complete web campaign. Of course, everything starts importing your contacts by copy and paste or typing, by file or by email accounts (Gmail and Yahoo!) and adding new ones in unlimited numbers. You can easily edit your contacts, create different list and target a segmented group of clients who fit a specific profile.
When it comes to creating the proper newsletter you can count on a great number of responsive colorful templates that you can customize using the EmailBrain email creator, dragging & dropping content blocks. You can also import templates from other sources, from Word or an HTML program too and bear in mind that – apart from the email – the footer is custom-designed to make it look colorful. Before sending your newsletter you can check it using the inbox preview tool and you can also perform an A/B split testing, integrate some useful features such as double opt-in or subscription form.
This service offers you very detailed statistics that show the percentage of emails opened, total sent, number of clickthroughs generated, links clicked as well as subscribers who opened the email and other key metrics to help you to get the most from your email marketing campaign.
Maybe one of the most interesting features of this service is the strong social integration that allows you to synch Facebook, Twitter, and LinkedIn to have real-time feeds and reports populated.
Another noteworthy thing is that EmailBrain pays serious attention to security matters so hosts its platform on multiple secured sites using providers with the highest standard of security available on the internet.
EmailBrain provides interactive support (opening a tickets) and live chat to help you with technological issue, but also has a very useful area – called Help Center – in which you can look for your answers through a massive knowledgbase that counts almost 200 common questions, more than 400 help guides, and nearly 100 video tutorials. Furthermore EmailBrain furnishes case studies, a glossary, articles, books, useful links and white papers so that you’ll never be lost.
EmailBrain offers many pricing plans depending on the services one is looking for. The pay-as-you-go solution, withouth monthly contract, is based on number of emails that are sent, starting from 2,000 subscribers. But you can surely opt for a monthly, annual or bi-annual plan – providing you with a number of credits which expire at the end of the selected period – that cover from 2,000 for a period of one month to 4 million and 800 for a period of 12 months; with these kind of solutions you’ll have free custom template design included and a 10% discount for the bi-annual plans or a 25% for the annual ones. EmailBrains also offers a specially tailored plan for non profit organizations, a non-expiring credit solution, mobile only pricing plans and special pricing for reseller/corporate accounts.
With many integrations in the social media as well as other useful and easy to use features, EmailBrain is a good email marketing service that can truly help you to boost your digital brand communication. A little bit old fashion dashboard design could overwhelm you with tons of information, but if you have to run massive campaigns or if you have very specific requirements for your sending, this service could work for you and definitely worth a try.
|Usability: 7 /10||Speed: 7 /10||Features: 6.5 /10||Support: 7 /10||Pricing: 7 /10|