MailUp Review

MailUp S.p.A.

MailUp is a scalable and easy-to-use e-mail and SMS marketing platform that combines powerful campaign management tools with SMTP relay, API and plugins for e-commerce, CRM, and CMS.

MailUp allows you to send millions of emails per month with no limits. The SMTP+ option lets you send emails from your mailbox, from a web application or even from an e-commerce store. You can compare and analyze two versions of an email to see which one performs better thanks to the A/B testing tool.

Send automated messages when certain conditions occur it’s nimble making the most of the triggered messages, profiles update, and flexible filters based on user activity, data, device, and location.

While importing mail lists in many formats, MailUp database is able to identify up to 1600 types of syntax errors and keeps a clean database automatically managing subscriptions and unsubscribes.
For optimal deliverability, MailUp provides the custom host, custom DKIM with full DMARC support. MailUp API makes easy to integrate the service with the rest of your business.

The MailUp Social tab let you schedule messages to be published on Twitter, Facebook, or LinkedIn.

MailUp offers two kinds of support service: the email support service, included in the annual fee, only regards the MailUp function. It’s available from Monday to Friday, from 9 am to 1 pm and from 2 pm to 6 pm on phone, chat, email. The other one costs money, it’s the extended support and includes faster advice on HTML code, deliverability, message composition, writing and quality of communications. Available Monday to Friday, from 9 am to 1 pm and from 2 pm to 6 pm on chat, email and phone. The price varies depending on contract speed.

Yes, MailUp offers several “speed” plan: send unlimited messages to unlimited contacts, but the faster messages are sent, the higher the price. If your emails aren’t too urgent, you can use a cheaper MailUp plan. If you’re in a hurry, you can upgrade. Pricing plans provide emails delivered within 10 hours, within 4 hours, within 2 hours or 1 hour.


MailUp gives you an easy marketing tool for sending transactional emails, SMS messages, email newsletters, and social network updates for every need.

Usability: 7 /10 Speed: 7 /10 Features: 6 /10 Support: 7 /10 Pricing: 7 /10

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