OpenEMM Review

by AGNITAS AG (Munich, Germany)

OpenEMM_homepage

OpenEMM is a comprehensive enterprise software tool designed for professional bulk mail sending and email marketing. This platform is one of the most popular among the newsletters sender programs. It is based on open source and guides you during email campaigns, from the creation to the dispatch of your email marketing campaign, up to the evaluation of your sending by click and opening rates.

The software offers a multitude of functions and features: a great UI, template-based HTML mailings, automatic bounce management, mail opening and link tracking, an efficient content management system, an improved number of behaviour-based target groups, a time-driven automated data import and export feature, an extensive set of web services, and so on.

 

Conclusion

OpenEMM remains easy to set up: it offers wizards for important tasks like mailing creation, data import and export – also because the user interface is available in many languages (English, French, German, Italian, Portuguese, Spanish and Chinese). The software is also very well documented – offering guides, user manual, tutorials, online help – but provides website only support through FAQs and forum.

ACCU-RATE:
Usability: 7 /10 Speed: 7 /10 Features: 7 /10 Support: 6.5 /10 Pricing: 9 /10

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