Affinity is an intelligent CRM platform that eliminates manual data entry by automatically capturing every team interaction.Using relationship intelligence, the platform analyzes billions of relationship-based data points to identify the best paths for introductions to key people and companies.
Affinity automates workflows that create contacts directly from inboxes and provides a 360° rolodex that highlights all relevant information for each contact. Teams can customize over 1,000 data points to manage deals efficiently and apply privacy controls to protect sensitive communications.
AFFINITY – TUTORIAL
AFFINITY – FEATURES
- Relationship intelligence: understand every relationship within your organization’s network.
- Automatic data capture: sync communications and enrich records with deal-ready data.
- Custom workflows: manage deal flow, partners, and lps efficiently.
- Email and calendar sync: create records based on communication activity.
- Continuously updated records: capture data seamlessly on an ongoing basis.
- Full interaction visibility: make better decisions with complete interaction insights.
- Accurate information: enriched records from affinity and over 40 trusted sources.
- Real-time data: continuously updated for accurate analysis.
- Seamless data integration: unify all critical data sources.
- Communication tools: access and update relationship data where you work.
- Browser extensions: surface relationship insights during research and deal sourcing.
- Platform connections: streamline workflows across essential tools.
- Team-based access controls: protect sensitive deal and relationship information.
- Enterprise-grade security: deploy securely using industry-leading security standards.
Conclusion
Affinity is a CRM software that offers a mobile app, allowing teams to access critical contact information anywhere and identify new business opportunities.
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