Act-On is a comprehensive marketing automation tool designed to offer a full suite of applications, including email marketing, website visitor tracking, lead management, social media, reporting and analytics, and integrations with webinars and event planning. With email marketing, companies can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers basic website monitoring capabilities, which provides comprehensive visibility into the types of customers who are visiting their site, as well as their activities and time spent on different content.
ACT-ON – TUTORIAL
Let’s look at the demo of this landing page creation software:
ACT-ON – FEATURES
- B2B demand generation: attract, capture, and energize customers by optimizing your funnel, track visitor behavior, and analyze ROI
- Grow your business: develop a strong digital presence and optimized funnel for your business that serves as the foundation for steady growth and sustained success
- Deliver holistic digital marketing experiences: the solution provides you the tools to provide a unique digital experience and engagement levels for your prospects and customers
- Engage around your offerings: take a multi-channel approach to drive top-notch product and service engagement, resulting in long-term relationships with passionate brand advocates
- B2C sales and transactions: drive interest and grow sales by automating transactions and engaging your customers with personalized content
- Personalize digital experiences: target specific audiences through creative assets that resonate with visitors and optimize customer lifecycles
- Improve brand loyalty: transform customers into brand advocates by developing and deploying automated digital loyalty and rewards
- Onboarding and training programs: educate and empower customers to drive excitement, reinforce purchase decisions, and encourage business growth
- Product adoption and retention: drive retention and increase adoption through proactive outreach that highlights your brand’s excellence.
Conclusion
Act-On is a landing page creation software that offers tools to manage and optimize campaigns, generate leads, evaluate and prioritize prospects. The solution can integrate with almost any major CRM available on the market.
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| Usability: 8.5 /10 | Speed: 9 /10 | Features: 8 /10 | Support: 9 /10 | Pricing: 6 /10 |
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