gShift Review

gShift‘s industry-leading influencer marketing platform helps brands and agencies efficiently understand and improve the content impact and engagement across their web presence. It simplifies the lives of digital marketers and has created Content Performance Cloud, a combination of modules and technologies integrated into a single access platform. It provides this data along with insights into influencer marketing, audience development, and intelligent url tracking for on-site and off-site content. This allows marketers to gain a deeper understanding of true engagement and content performance. Key features include keyword tracking, reports, monitoring and dashboard.

GSHIFT – TUTORIAL

Let’s take a look at the interface of this influencer marketing software:

GSHIFT – FEATURES

• Content marketing strategies: the software helps you ensure that your personas are developed so you know what content to create and which keywords to focus on for the best chance at being discovered in Google. It can fill in any content creation gaps and make sure your content is strategically distributed across social email and email lists.
• Persona development: personas are the starting point for exceptional content. These fictitious characters represent your target audience and speaks directly to them at each stage of their digital customer journey. THey bring clarity and focus to your content marketing investment including where and when it needs to be distributed
• Keywords and SEO: keywords, content, customers. Personas represent your human being audience, but there’s another audience – Google spiders and robots. They need to understand your content from a keyword perspective in order for your human being audience to discover it at the Google search box
• Email marketing: email marketing continues to be the launch point of digital campaigns. Content optimized for email campaigns is a skill on its own and again where Mintent’s content strategists can help your business thrive.
  From list building strategies to conversion rate optimization, your content strategy deserves the additional horsepower email marketing brings to the mix.