Influencer marketing platforms

Top 2021 influencer marketing platforms

Reviews list | User guide | Comparison table
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    • SocialBook is an influencer marketing software designed to help companies of all sizes manage brands, set up and execute marketing campaigns, and track payments through a unified platform.

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    • Onalytica specializes in providing influencer relationship management software and supporting professional services to help brands scale results.

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    • OpenSponsorship is an influencer marketing software designed to help companies in the sports industry connect with athletes to facilitate digital marketing campaigns. Administrators can use the search functionality to identify and connect with selected personnel.

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    • BuzzSumo is a social media analytics and content inspiration and care tool for marketers. It searches the web for content based on search queries and reports its success based on social engagement, up-to-date score and backlinks. The program allows marketers to analyze the best performing content in any niche market.

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    • Tint is a social media marketing app created for brands looking to reach their audiences in innovative ways. An advanced, easy-to-use platform to find, filter, curate, get legal rights and display the most effective user-generated content (UGC) on websites, digital screens, events, emails and social ads.

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    • Collabstr is a platform where brands can publish a collaboration and connect with the right influencers while saving time. Payment is securely made only when the influencer’s work is reviewed and the content is satisfactory. They can track collaboration performance or reach and engagement.

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    • Trend

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      Trend helps organizations create and manage a team of influencers to generate and post content on various social networks. It includes a centralized dashboard, which allows companies to see influencers interested in collaborating, as well as view, approve or reject applications.

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    • Circlewise is a partnership management software for creating, scaling and managing in-house affiliate programs. It connects businesses directly to advertiser-managed affiliate programs through a performance-assessed marketplace, allowing them to connect and trade directly with affiliates.

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    • Tribe Dynamics is an influencer marketing software designed to help lifestyle brands and marketing agencies identify, track and manage influencer relationships. Administrators can track hashtags, keywords and mentions to identify influencers and conduct measurable marketing campaigns.

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    • Wooly is a cloud-based marketing management solution designed to help businesses engage with customers across multiple social media channels such as Facebook, Instagram and Twitter in order to increase brand awareness. The platform allows organizations to create custom marketing campaigns, import customer lists and send invitations to hire influencers.

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    • Hypr is a cloud-based influencer marketing platform that assists companies with audience analysis and campaign management. Key features include content filtering, contact management, communication, data retention, and compliance. The app’s discovery tool helps identify influencers based on hashtags, content topics, brand mentions and demographics.

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    • Heepsy is a cloud-based influencer search engine designed to help businesses discover influencers on social media by specific locations, categories, audience demographics and engagement rates. It allows marketers to compare campaign progress and engagement across multiple influencers.

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    • Intellifluence is an influencer marketing solution that helps manage the advertising campaign and addresses social sales, pre-launch product testing, branding and SEO. In addition, the focus of the channel includes all major social networks.

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    • gShift’s industry-leading influencer marketing platform helps brands and agencies efficiently understand and improve the content impact and engagement across their web presence. It simplifies the lives of digital marketers and has created Content Performance Cloud, a combination of modules and technologies integrated into a single access platform.

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    • Influencity is a robust and feature-rich influencer marketing platform that can save you a lot of time that you can spend on other activities that deserve more care. With this comprehensive software, you can achieve total Influencer Relationship Management (IRM).

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    • Storyclash is the social media monitoring solution with which companies monitor their brand’s impact and measure the return of campaigns, events and influencers on social. Instead of slowly sifting through data and manually saving relevant stories and posts, the software helps brands save time while making targeted decisions.

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    • GRIN

      free

      GRIN is an influencer marketing software that offers numerous tools to simplify the management of marketing campaigns. It aims to create authentic and direct relationships with influencers in order to ensure the growth of a brand.

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    • Buyapowa is a corporate advocacy solution with a suite of referral program tools for any brand or organization. It provides a scalable referral platform suitable for all industries. The software is designed to help companies discover advocates, including employees, customers, promoters, influencers and more.

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    • Influence is an influencer marketing solution whereby influencers are able to create much more in-depth social media profiles for themselves thus truly showcasing their work. With most marketplaces, an influencer profile is automatically populated with data and content that is imported through the API.

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    • Socialix is an influencer marketing platform that helps in managing influencers on a large scale, measuring program performance and improving efficiency. The software helps streamline online advertising processes and improve performance with an end-to-end solution.

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    • BrandChamp is one of the leading marketing platforms for automating and scaling influencer and affiliate programs. The solution is primarily a relationship marketing software as its goal is to build good relationships between the brand and its influencers.

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    • Lumanu is an influencer marketing software developed by content creators for content creators with the goal of streamlining not only the work and collaborations, but also the entire payment system. It targets two specific categories: content creators and brands.

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    • CreatorIQ is a reliable, easy-to-use, and comprehensive influencer marketing platform that caters to companies of all sizes looking to meet their digital marketing needs. With it, they will indeed be able to improve and optimize their work by using advanced tools and cultivating authentic partnerships with content creators.

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    • Pitchbox is a content marketing and influencer outreach solution that allows marketing agencies or SEO departments to find the right influencer to promote their content and spread brand awareness. PitchBox can integrate with SEO providers to receive reliable and brand-safe results.

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    • BuzzStream is a software designed for marketers to help them conduct outreach with a customized approach to building relationships. Marketers can find influencers to share and connect content to the right audience. Add websites to your BuzzStream account and it automatically detects contact information.

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    • Kolsquare is a data-driven influencer marketing platform that helps brands achieve their goals at every stage of an influencer campaign. It allows you to check out the most relevant profiles for your brand from a catalog of over 1.7 million KOLs (Key Opinion Leaders).

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    • NetBase Quid is a real-time social business platform that allows companies to manage their brands, create activities and stay connected with their customers. The solution allows them to not only connect, but also understand consumers in a comprehensive way.

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    • Julius is a cloud-based influencer marketing solution that helps companies search for influencer profiles on Facebook, Twitter, Instagram, Pinterest, YouTube and Twitch. The platform allows organizations to view posts on popular social media and target audiences based on location, interests, demographics and other custom criteria.

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    • Klear is a social media management tool that brings you closer to your visitors through influencers on different social platforms. It’s probably the easiest way to promote your brand and has a myriad of great features that allow you to easily locate influencers.

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    • Hivency is an influencer marketing platform that brings together influencers, consumers and brands by offering them a unique experience that allows you to generate trust and, as a result, amplify your brand and increase revenue.

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    • TapInfluence, come marchio, esiste dal 2013 e in precedenza, l’azienda si chiamava Blog Frog. Oggi, questo software è uno dei nomi più riconosciuti nel web come piattaforma di marketing degli influencer. Vanta un impressionante elenco di clienti, con nomi importanti come Whole Foods, Seiko, Canon, Volvo e Target.

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    • Upfluence is an all-in-one influencer search and content management solution hosted in the cloud. It is a comprehensive platform where companies can discover and identify the right influencers to promote their brand. The software also offers tools to help manage a marketing campaign and conduct post-project reports.

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    • Target Circle is an influencer marketing software that aims to nurture partnerships that drive results by growing businesses of all sizes. This bespoke platform reinforces brand awareness and loyalty and is packed with features that allow affiliates around the world to build their own partner network in minutes.

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    • Traackr is an influencer marketing software that allows companies and brands to optimize investments, make smarter decisions, and increase their ROI with data-driven intelligence. It is focused on simplifying and customizing marketing campaign workflows and providing the tools you need to run efficient and impactful influencer marketing programs at scale.

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    • AspireIQ is an influencer marketing platform that allows users to identify key influencers, manage creative communities, produce quality content at scale, and make informed decisions using tools such as research, analytics, a content library, campaign tracking, influencer databases, custom workflow automation, and more.

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    • Buzzoole is an influencer marketing software that leverages artificial intelligence (AI) technology to help digital agencies and businesses manage social media campaigns. Using statistical models and deep learning algorithms, companies can create marketing strategies and automatically match brands to the right content creators.

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    • Meltwater stands out in the marketplace as the most comprehensive all-in-one solution for public relations, communications and marketing professionals. It scans news, social posts and many other types of media so you can monitor everything that is relevant to your brand, competitors and industry.

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    • Phlanx is an influencer marketing software that includes features such as search/filter, influencer discovery and social media monitoring. The solution’s engagement calculator analyzes the engagement rate of a given Instagram, Facebook, Pinterest, YouTube, TikTok and Twitter account.

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    • NinjaOutreach is a specialized software for influencer marketing agencies that aims to find leads and automate email outreach on a large scale, quickly and easily. It is an all-in-one platform that offers all the tools to create effective influencer marketing campaigns.

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    • Camayak is an online workflow tool that provides content teams with a pre-publication approval process. It allows users to manage freelance writers and keep track of their assignments and proposals until publication. The program monitors conversations along with the content, which allows editors to provide feedback in the system.

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    • Analisa.io is a cloud-based social analytics solution designed to help small and medium-sized businesses in the apparel, consumer goods, media or food and beverage industries measure customer engagement through social media networks profiles such as Instagram.

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    • Pixlee is a cloud-based Content Management System (CMS) that allows brands to make the most of user-generated content from social media profiles. It offers social advertising and analytics within a suite. The solution allows users to collect, curate and manage user-generated content from multiple social media streams such as Facebook, Twitter, Instagram and LinkedIn in one platform.

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    • iDevAffiliate is an affiliate program, commission management and affiliate tracking system that offers users customizable commission payment structures, marketing templates, activity reports, shopping cart and billing integrations and more.

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    • The Partnerize platform is the only one of its kind to provide a complete and fully integrated suite of discovery, recruiting, optimization, payment, brand security and fraud prevention capabilities for marketers.

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